CJmall(www.CJmall.com) announced that it was expanding the ‘e-TV premium’, the movie service to areas such as beauty product, lingerie, jewelry, watch, wedding and etc. on the 13th.
CJmall said that it would show around ‘beauty’ related 100 movies this time following its opening of ‘digital’ corner which focused on the digital home appliances in November last year.
There are 2-3 movies for each product which include product demonstration, interviews with customers and etc., and customers may save up to 20 movies to compare or watch.
CJ HomeShopping said that it self-produced the movies, and would provide the movie search service by associating with the portal site Naver.