As has CJ E&M secured a large-scale local film investment and distribution line-up in Turkey, it is stirring up a major sensation in the Turkish movie market.
▲(from left) The posters of
-Setting up a total movie studio, encompassing production, investment and distribution, in Turkey
“We joined hands with Turkey’s leading production company, BKM, and No. 2 production company, TAFF, to secure the investment and distribution line-up for a total of 25 movies that these production companies will produce until June 2019,” said CJ E&M on June 19. “As a result, CJ E&M became a total movie studio, encompassing production, investment and distribution, in Turkey.”
In particular, it is quite meaningful in that CJ E&M joined forces with the local production powers, such as BKM and TAFF. They are so influential in Turkey that these two produced 6 out of the top 10 local hit movies in 2017. BKM, established in 1994, is a traditional power which continually produces 10 or more movies in a year, and holds the largest share of the Turkish market. TAFF is a movie production company, belonging to TIMS Production, which produced the Turkish history drama, ‘Magnificent Century (Muhteşem Yüzyıl)’, which also proved to be well received in Korea. It retains the second largest share of the Turkish film market. It is very adept at handling unique contents, such as war and action, as well as the comedy genre, which is very popular in Turkey.
-Discussions of making the Turkish versions of Korean box-office hits like
Among the 25 movies, the movie that will be premiered first is
Another noteworthy movie is a comedy action movie, scheduled to be released in January 2019,
<Çakallarla Dans 5>, produced by TAFF, will be released this coming December. It’s a comedy, and Season 4 was released back in 2016 and watched by a total of 1.35 million people. It was ranked No. 11 that year among local hit movies.
-Joining hands with the largest local production companies to establish itself as a powerful investor and distributor
Meanwhile, CJ E&M became the first Korean contents company to establish a film production, investment and distribution company, ‘CJ Entertainment Turkey,’ in Turkey in May 2017. Afterward, CJ E&M entered into a partnership with Turkey’s largest movie production company, BKM, and invested in and distributed a total of 9 Turkish movies from October 2017 till May 2018. Among them,
Also, Turkey and Korea are one of the few countries in the world where local movies have a greater share of the market than Hollywood movies. The Turkish market possesses great potential related to movie content. Turkish contents are also so popular not only in the nearby Middle East and Central Asia, but also in South America, proving the existence of a ‘Turkish drama fever.’ Turkey’s annual exports of dramas are worth about $350 million, which is second only to the US in the world.