Created the market
of cooked rice
ONLY ONE BRAND
Hetbahn was launched in December 1996, creating the market for cooked rice.
This brand represents CJ’s spirit of ONLY ONE.
Hetbahn means freshly harvested and cooked rice.
The rice is polished through strict management of material at CJ’s mill and cooked within a day. It is packaged in a sterile environment to keep the taste of freshly cooked.
Hetbahn tries to move forward as a representative food brand by creating customer satisfaction and new products with the best quality and advanced technology.
Hetbahn Story
December 1996, the birth of Hetbahn
Hetbahn was Korea’s first bacteria-free rice. It realizes the taste of rice cooked at home and has changed the perception of consumers about rice and the eating culture of Korea.
Deliciously made with Hetbahn’s technology power
Quality rice is selected from the farms in nationwide and
stored at a 15℃ low-temperature warehouse for optimal quality.
The rice is cooked within a day after polishing to give a fresh taste.
Hetbahn’s Secret
Diverse products of Hetbahn
Convenient and delicious
Hetbahn for everyday
Functional rice for consumers
conscious of their diet
Convenient home style
meal containing Hetbahn