CJ Foodville launches ‘integrated membership servi


CJ Foodville launches ‘integrated membership service’

- One card for benefits of nine brands -


■ CJ Foodville prepares for the second takeoff by launching the ‘integrated membership’ in time for the 15th anniversary

■ ‘CJ Foodville Family Point’ card launched on Mar. 19 to receive all benefits of nine brands with a single card


CJ Foodville (Representative: Kim Il-cheon), the Korea’s No. 1 food service company, announced implementation of the new integrated membership service by launching the ‘CJ Foodville Family Point’ card on the 19th to combine all of the nine brands into one.


Celebrating the 15th anniversary, CJ Foodville (established in 1994) established the policy to secure foundation for advancement by launching the new ‘integrated membership service’ in order to build competitive power under the difficult economic conditions.


The integrated membership service has been designed to provide better services and benefits to customers by integrating the membership systems individually operated by the nine brands of CJ Foodville (Tous Les Jours, Twosome Place, Cold Stone Creamery, VIPs, China Factory, Seafood Ocean, Fishers Market, The Place and Café Sobahn). With introduction of the integrated membership service, customers will be able to use and accumulate points in all of the over 1,300 stores of CJ Foodville’s nine brands with a single ‘Family Point’ card to enjoy greater benefits.


“CJ Foodville has been maintaining the highest level of customer satisfaction with our customer-oriented corporate value and the differentiated management strategies to provide only the best quality services despite the aggressive entry by foreign food service brands into Korean market. I, as an entrepreneur, have the greatest pride in this,” said Kim Il-cheon, the Representative of CJ Food