News

Tous Les Jours, selected as AAA brand company in China

Share

Tous Les Jours, selected as AAA brand company in China

 

 

 

Tous Les Jours, China, a CJ FoodVill company, announced last July that it is selected as a AAA Brand company in the bakery category by China Middle and Small Sized Company Quality Assurance Center. AAA Brand is a system administered by China’s government organization, China Middle and Small Sized Company Quality Assurance Center where it can be attained only when particular company receives “A” grade in quality, service and confidence evaluation as well as Consumer Product Quality Law and Standardization Law.

 

The significance of AAA Brand Company selection is that it received objective validation from the Chinese consumers for having safe products. In essence, a Korean brand bakery has positioned itself by being recognized as the best in the country. Tous Les Jours opened its first store in Beijing in August of 2005. It was the first store in China as well as the first Asian overseas store. As of August, 2008, there are ten sto